QMO8 Sales & Marketing Services for SaaS Companies Entering Japan
QMO8 Delivers
comprehensive sales and marketing support to help US SaaS companies successfully enter the Japanese market. Our proven methodology combines strategic lead generation, video-centric marketing, and data-driven optimization to build your partner ecosystem and drive revenue growth.
Our Sales & Marketing Approach
Lead Generation
We employ a multi-channel strategy to identify and engage prospects across the Japanese market. Our approach includes targeted account sales activities to prospect system integrators and software distributors, industry-specific media placements and advertorials to reach decision-makers, and educational webinar series designed for engagement and relationship building. We deploy 1:n marketing campaigns for scalable outreach and create compelling landing pages featuring 90-second case study videos that demonstrate value quickly and effectively.
Marketing Services
Our marketing framework is built around reusable, continuously improving assets that deliver measurable results. We produce high-impact 90-second case study videos tailored to your target industries, with integrated viewer metrics systems that track engagement at every touchpoint. Our recorded webinars and advertorial content are designed for ongoing optimization, while our video marketing tools provide real-time analytics. All marketing metrics feed directly into Salesforce, ensuring complete visibility and alignment with your sales team. We also provide SEO/SEM optimization, content marketing strategy, and co-marketing workshops to maximize your market presence.
Sales Execution
Our sales team actively prospects system integrators and software distributors on your behalf, conducting qualification calls, sales meetings, and product demonstrations. We manage the entire conversion funnel from initial contact through contract signature, ensuring consistent follow-up and professional representation of your solution in the Japanese market.
The Sales & Marketing Methodology Flow
Our proven process systematically converts market awareness into signed contracts through six distinct stages.
The Conversion Journey
The process begins with Suspect identification through industry-specific media and advertorial placements. These suspects are directed to our specialized landing pages featuring compelling video content, where they become Prospects. Through active engagement with landing page content and participation in our webinar series, prospects are qualified as Leads.
Our sales team then initiates direct communication, converting leads into active Contacts. These contacts participate in sales meetings and product demonstrations, progressing to Opportunity status. Finally, through professional negotiation and relationship management, opportunities are converted into Contracts—whether partnership agreements with system integrators or direct customer relationships.
Throughout this entire journey, our video marketing tools track viewer engagement, feeding critical metrics into Salesforce to enable data-driven decision making and continuous optimization.
Success Metrics & Continuous Improvement
Transparency and accountability are fundamental to our approach. All marketing and sales metrics are fed directly into Salesforce, providing real-time visibility into campaign performance and pipeline health. Our video viewer metrics are tracked and analyzed to identify which content resonates most effectively with Japanese audiences, allowing us to continuously refine our messaging.
We employ PDCA cycles for systematic optimization of all marketing assets and sales processes. Regular reporting to stakeholders ensures alignment and enables rapid course correction when needed. This data-driven approach ensures that every marketing dollar is optimized for maximum return and every sales interaction is informed by proven best practices.
Ready to Build Your Japan Sales & Marketing Engine?
QMO8’s sales and marketing services provide the foundation for sustainable growth in the Japanese SaaS market. Our proven methodology, combined with deep market expertise and established relationships, accelerates your path to revenue.